Tag: branding for artists

  • Branding Your Art, Part 1:

    Branding Your Art, Part 1:

    Let’s start here, because this is where things usually go sideways. Everyone thinks they know what branding is.Everyone thinks they have one.Everyone has picked a font, a colour, and a vague adjective and said, “Yeah, that’s my brand.” But branding isn’t your logo.It isn’t your Instagram grid.And it definitely isn’t “my vibe is… kind of…

  • Branding Your Art Part 2

    Branding Your Art Part 2

    (aka: how to stop reinventing yourself every time you post) If Part 1 was about clarity, this part is about consistency without boredom. Once you know what the work is, who it’s for, and what runs through it — branding gets a lot easier. Now we translate meaning into choices. Step 5: Choose 3 Brand…