Category: Category 2

  • Why Most Marketing Advice Doesn’t Work for Artists

    Why Most Marketing Advice Doesn’t Work for Artists

    (and why “just do what big brands do” is terrible advice)  I’ve watched artists try to force themselves into marketing systems that were never built for them. Artists don’t need more marketing advice.They need different marketing advice. Here’s why. 1. Artists Are Not Products (and Don’t Want to Be Treated Like One) You’re not selling…